A Carreras sponsored film about Cigarette manufacture.
Montage showing Trooping the Colour, horse riding and deer's in a park, fishing by a lake, traditional country village, High rise housing and modern city development. Ext. Carreras factory block. Intr. tobacco production line. CU Virginia tobacco leaf. Shots of harvesting the tobacco leafs and driving them to the curing barn. Intr. shed with the leafs being dried. Checking through the dried leafs.
Tobacco auction with buyers and auctioneers moving along lines of stacked leafs. The tobacco being graded by Carreras staff and stuffed into hogs heads for shipping. Lorry pulls a load of hogs heads dissolve to Ext. UK factory. Lorry arrives at the Customs Bonded warehouse Intr. as fork lift piles up the hogsheads. Check to customs for £250000
(one days worth of tax). Tobacco is unpacked and graded, A probe is inserted and moist air passed through the tobacco.
The tobacco is put onto the production line, threshed, rested in silo's to even out the moisture, and cut. More samples are taken from the conveyor belts of tobacco. After drying in revolving drums the tobacco is carried along tunnels of air to more silo's. Shots of filter making
Enormous factory floor of the "making machines" turning out 2000 cigarettes a minute. Lots of wheels turning, conveyor belts, and fags on the move. More quality control shots, including a machine that smokes the cigarettes. High tech. machines with dials and needles.
Cigarettes being packed into cartons of "Craven A", more high speed production shots. Overseas box's full of cigarettes with foreign names stamped on them leaving the factory.
Montage of destinations. Paris, Arch de Triumph. Village in Switzerland. Africa, Nairobi?
two African lawyers smoke a Cravan A. Cairo, and two business men smoking in an office.
Bazaar in Hong Kong, and smoking at a dinner dress party. Beach scene Jamaica, and local Cravan A factory. Planes fly overhead, in the cabin a couple light up a cigarette. Aerial shot Parliament in London.
A B.O.A.C. plane lands. The Carreras Factory. Repeat shots montage of production.
End credits: Photography Reginald Cavender, Editor Ronald Glenister, Written Roger Dunton, Directed Eric Fullilove, Produced Terry Ashwood.