• Description

    C/U of a woman wearing a black sweater with pearls. She wears a nice pair of dark framed spectacles. She takes off her specs and puts on another pair. M/S shows that she is a secretary, she types a letter. Narrator speaks of how the opticians consulting room is turning into a fashion centre. Women sit in the consulting room as the optician places different frames upon the face of a glamorous model.

    He points out which frames are suitable for her particular face shape - some of the frames are outrageous! Good C/Us showing the hands of the opticians tracing shapes around the model's face deciding which frames suit her best. C/U of a box containing six different pairs of glasses. Model selects a different pair. The optician points to the bridge of her nose - this pair is the wrong colour for her hair and complexion. Finally, the right pair are selected.

    M/S of the optician helping another glamorous woman to choose a pair of glasses. She has a square shaped face and the optician chooses a "cat's eye" shaped pair in the correct colour. C/U of her smiling and looking at the camera - she approves. Camera tilts down to show how they match her outfit.

    M/S of another model trying on glasses. Sensational pair which point up at the corner and have an ornate arm. In the C/U the model looks rather like Grace Kelly. Next up is a gorgeous diamante trimmed pair - they match the model's earrings. She tries another pair - with a light catching oyster pearl trimming. Another woman models a pair with unusual arms - a curlicue effect. Narrator ends by saying: "Today women can wear glasses proudly - thanks to the colour and subtlety of modern design."

    Note: wonderful brochure "With your eyes in mind..." on file. Also the Autumn 1954 edition of "Vision" - "The Popular Magazine about the Eyes". Published by the Association of Optical Practitioners.

  • Tags

  • Data

    British Pathé
    Issue Date:
    Media URN:
    HD Format:
    Available on request
    Film ID:
    Time in/Out:
    01:17:43:00 / 01:19:27:00
    CP 009
    Sort Number:
    CP 009
  • Appears in...

    Lifestyle & Culture Entertainment & Humour Science & Technology
    blogged fashion accessories Mouse to Minx Blackpool Spectacles Fashion rocks Accessible Glamour Postcards Postcards AW selection Postcard Workspace Full Postcards Selection Final Selection Postcards Final Postcards 1950\'s design NHS for Optomen Faces
  • Stills

    0:01 0:02 0:03 0:04

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