The mayoress of Newcastle, Lady James Roll, launches S.S. (SS) Zalbalbide from a new shipyard in the city.
Item title reads - Lady Mayoress launches S.S. (SS) Zalbalbide first ship launched from new yard that hopes to restore Tyneside's shipbuilding industry, giving employment to thousands. Newcastle-on-Tyne.
L/S of people waving as the ship is launched and sails down the ramp, people look over to get a better view. The mayoress, Lady James Roll, and her party walk down from the platform. C/U as she stands with her bouquet of flowers and chats to a man.