The latest beach fashions, modelled by BIP film star Molly Lamont.
Film star Molly Lamont models the latest beach wear in the studio.
Titles read: "The seaside is full of rumours as to what style of bathing costume will be worn, whether Mrs. Grundy will object, and whether the beaches are likely to blush this season. Here are the latest in beach wear - displayed with the aid of Miss Molly Lamont, the charming B.I.P. Film Star." (British International Pictures)
London (probably Pathe Studio?).
M/S of blonde film actress Molly Lamont peeping through the striped curtains of a beach tent. She asks us to help her choose the most becoming and practical swimming suit. In a nice montage of shots we see her walking in and out of the tent and modelling several different swimming costumes and beach wear. At the end she asks which we prefer. She scratches her head, saying, "I can't make up my mind...", then decides to take the lot.