Italian President visits the Milan trade fair.
Milan fair, Milan, Italy.
LS. Elev. police on motorcycles parading in front of car, possibly the President's MS. (2) President of the Italian Republic Einaudi & others (American & English Ambassadors) driving in car. SCU. Pres. Einaudi is welcomed by Senator Gasparotto & Sec. Ivan Matteo Lombardo. MS. Personalities walking round exhibition. MS. Exterior. view of Nations' Palace with flags of var. countries flying outside. MS. Sec. Lombardo making speech watched by Pres. and others. MS. Crowds going through exhibition with Italian police in background. SCU. Pres. Einaudi. MS. Intr. of Nation's Palace. Elev. & slow pan down. MS. Neon sign 'E.R.P.' pan down to map of world showing trade routes. SCU. An aeroplane exhibit. MS. Line of lorries. LMS. & SCU. (2) Tractors being demonstrated. SCU. A piece of machinery. CU. Angle shot looking up large girdered tower. MS. President's car leaving escorted by mounted caribineri. Pres. waves to crowds.
Note: documentation notes 30,000 tons of merchandise are exhibited over 40 kilometres, with 6,000 exhibitors of 31 nations.