The Prince of Wales visits the poor and unemployed in Lancashire - they seem happy to see him.
Full title reads: "Lancashire 'A Real Tonic' The Prince of Wales sets whole county a'fire with pride & enthusiasm during great tour to 'see for himself' social service work among youth & the unemployed."
Prince Edward, the Prince of Wales (later King Edward VIII, Duke of Windsor) stands outside building talking to local dignitaries. Men in cloth caps look on.
The Prince talks to various people in a line up. He meets veterans, the unemployed etc. The voiceover describes how the Prince is eager to hear from the people who are having a bad time.
Police move crowds out of the way.
Prince gets out of car. Crowds cheer him as he arrives at building.
Shots of nurses wave and cheering.
Shots of group of school children cheering and waving flags.
The voiceover says that the Prince has earned the title 'Most Popular Man in the World."
(Print Available in tin)