The island state of Singapore in South-East Asia has embarked on a campaign to warn its inhabitants of the dangers of cigarette smoking.
GV anti-pollution noticeboard
CU ZOOM back ... antipollution notice
SV Men including smokers in tea-house
CU man smoking
MV family watching T.V. (2 shots)
CU anti-smoking commercial on T.V.
ZOOM to billboards stripped of advertising (4 shots)
CU news magazine with cigarette adds
SV shopkeeper pulls down shutter over cigarette advertisement
SV cigarette company vans (3 shots)
LV Causeway looking towards Malaysia
ZOOM Causeway looking towards Malaysia
Initials PS/1821 PS/1850
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Background: The island state of Singapore in South-East Asia has embarked on a campaign to warn its inhabitants of the dangers of cigarette smoking. Already priding itself as one of the cleanest cities in Asia, Singapore seems anxious now to become one of the healthiest cities as well.