• Short Summary

    SCORES OF HOUSEWIVES ARE DOING THEIR WEEK-END SHOPPING BY TAKING A BOAT TRIP - TO ANOTHER COUNTRY.

  • Description

    SCORES OF HOUSEWIVES ARE DOING THEIR WEEK-END SHOPPING BY TAKING A BOAT TRIP - TO ANOTHER COUNTRY. THIS ENTERPRISING NEW WAY OF KEEPING THE FAMILY WELL FED HAS BEEN STARTED BY THE HOUSEWIVES OF MALMO, SWEDEN. ONLY A NARROW STRETCH OF WATER SEPARATES MALMO FROM THE CAPITAL OF DENMARK, COPENHAGEN, AND FOR YEARS FERRY BOATS HAVE CARRIED VISITORS BACKWARDS AND FORWARDS.

    NOW THE DANISH FERRYBOAT OWNERS HAVE INSTALLED SUPERMARKET ON BOARD THEIR VESSELS - TURNING EACH ONE INTO A FLOATING HIGH STREET. AND ONE OF THE BIGGEST ADVANTAGES FOR THE SWEDISH SHOPPERS IS THAT THE DANISH PRODUCE IS 20 TO 30 PER CENT CHEAPER.

    SHOPPERS WHO SPEND OVER A CERTAIN AMOUNT WITH THE "FLOATING SHOPS" RECEIVE A FREE TICKET FOR ANOTHER TRIP TO COPENHAGEN. SINCE THE NEW SERVICE HAS STARTED MANY MALMO HOUSEWIVES SPEND AN ENJOYABLE MORNING SHOPPING ON BOARD AND THEN HAVING A MEAL IN THE FERRYBOAT'S RESTAURANT, WHERE CIGARETTES AND DRINKS IS ALSO CHEAPER. A WALK AROUND THE SHOPS IN COPENHAGEN FOLLOWS AND THEN BACK ON THE FERRYBOAT FOR THE 90-MINUTE RETURN TRIP.

  • Tags

  • Data

    Film ID:
    VLVADWT3PGLZ7MR5MPRKDNCL809DY
    Media URN:
    VLVADWT3PGLZ7MR5MPRKDNCL809DY
    Group:
    Reuters - Including Visnews
    Archive:
    Reuters
    Issue Date:
    01/04/1962
    Sound:
    Unknown
    HD Format:
    Available on request
    Stock:
    Black & White
    Duration:
    00:02:21:00
    Time in/Out:
    /
    Canister:
    N/A

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