• Short Summary

    An American firm is cashing on President Nixon's trip to Peking. In San Francisco, a?

  • Description

    1.
    GV EXT. Button storehouse
    0.03

    2.
    MV INT.Collection of vintage road signs
    0.08

    3.
    CU Picture of Mao
    0.11

    4.
    SCU and CU Mao buttons (2 shots)
    0.18

    5.
    SCU Girl sorting buttons (3 shots)
    0.30

    6.
    CU Box packed with buttons
    0.35

    7.
    CU & MV Girl packing bags of buttons into drawer
    0.43



    Initials OS/1653 OS/1657


    TELERECORDING original on 2691/72 42ft

    Script is copyright Reuters Limited. All rights reserved

    Background: An American firm is cashing on President Nixon's trip to Peking. In San Francisco, a small import business is currently riding the crest of the new Mao Tse-tung industry. The firm has cornered the market in tin lapel buttons of Chairman Mao, and since President Nixon's trip started, business has been booming.

    The buttons are making a big profit. Badges are purchased from a Hong Kong business for five cents, and sold to a China-fixated American public at a dollar and fifty cents each.

    SYNOPSIS: President Nixon's visit to the Chinese People's Republic has brought a rush of business to a San Francisco firm that has cornered the market in Mao buttons. Beneath pictures of Chairman Mao, workers are busy stamping "Made in China" on each button -- its already there in Chinese. The firm imported fifty-five thousand buttons from Hong Kong at five cents each, and has already sold fifteen-thousand -- at a cool capitalist profit of a dollar and fifty cents each.

    Stamped buttons are stored away ready for a big sales campaign in major cities Now businessmen are wondering if the Chinese will import "I like Nixon" buttons to further cement Chinese-american relations.

  • Tags

  • Data

    Film ID:
    VLVADI9JG3X3P5TQLCSYQC4M9G39G
    Media URN:
    VLVADI9JG3X3P5TQLCSYQC4M9G39G
    Group:
    Reuters - Source to be Verified
    Archive:
    Reuters
    Issue Date:
    27/02/1972
    Sound:
    Unknown
    HD Format:
    MP4
    Stock:
    Colour
    Duration:
    00:00:43:00
    Time in/Out:
    /
    Canister:
    N/A

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