• Short Summary

    MOTOR CARS SALES ARE BOOMING IN SPAIN. UNITED STATES INVESTMENT IN A SPANISH FIRM HAS?

  • Description

    MOTOR CARS SALES ARE BOOMING IN SPAIN. UNITED STATES INVESTMENT IN A SPANISH FIRM HAS LED TO THE SETTING UP OF AN ASSEMBLY LINE IN MADRID TO PRODUCE "DODGE DART" CARS. NEXT YEAR A FRENCH FIRM PLANS TO BEGIN PRODUCTION AND THE FOLLOWING YEAR, 1967, ASSEMBLY OF BRITISH CARS WILL BEGIN IN MADRID. BUT STILL THERE IS A WAITING LIST OF ABOUT EIGHT MONTHS IN SPAIN FOR POTENTIAL BUYERS OF NEW CARS. MEANWHILE, ALONG WITH ALMOST EVERY MAJOR CITY IN THE WORLD, MADRID IS FACING ITS TRAFFIC PROBLEMS.

    THE UNITED STATES INVESTED TWENTY MILLION DOLLARS IN THE SPANISH BARRIEROS TRUCK FIRM TO SET THE DODGE ASSEMBLY LINE IN PRODUCTION. THIS WAS THE FIRST TIME THAT AMERICAN CAPITAL HAD BEEN INVESTED IN SPAIN FOR THE PRODUCTION OF MOTOR VEHICLES. THE FIRST CARS ROLLED OFF THE LINE IN NOVEMBER.

    THE DODGE CARS ARE PROVIDING COMPETITION FOR THE ESTATE "S.E.A.T" COMPANY WHICH HAS LONG HELD A MONOPOLY. SOON FRENCH SIMCA, CITREON AND RENAULT CARS, AND BRITISH B.M.C. MINI-CARS WILL ALSO BE IN THE COMPETITION FOR SALES TO SPANISH BUYERS.

    SALES ARE BOOMING. 120,000 CARS WERE SOLD IN SPAIN IN 1964, WHICH IS 35% UP ON THE 1963 PRODUCTION. THIS YEAR, EXPERTS EXPECT SALES TO BE AROUND THE 150,000 MARK.

    ALL THESE NEW CARS BRING THEIR OWN PROBLEM. LIKE EVERY OTHER MAJOR CITY, MADRID HAS ITS PARKING PROBLEMS. SOME CARS ARE HAVING TO RESORT TO THE PAVEMENTS FOR PARKING - AND EVERY MORNING AND EVERY EVENING THERE ARE THE INEVITABLE ARGUMENTS BETWEEN DRIVERS OVER JUST WHOSE PARKING PLACE EACH IS...

  • Tags

  • Data

    Film ID:
    VLVA8HSP18GMFQI06146WN5AG645N
    Media URN:
    VLVA8HSP18GMFQI06146WN5AG645N
    Group:
    Reuters - Source to be Verified
    Archive:
    Reuters
    Issue Date:
    12/12/1965
    Sound:
    Unknown
    HD Format:
    Available on request
    Stock:
    Black & White
    Duration:
    00:01:30:00
    Time in/Out:
    /
    Canister:
    N/A

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