• Short Summary

    THE MOSCOW "TOY WORLD" RECENTLY OPENED ITS DOORS TO THE PUBLIC, ITS COUNTERS LOADED WITH HUNDREDS OF TOYS FOR BOYS AND GIRLS OF ALL AGES.

  • Description

    THE MOSCOW "TOY WORLD" RECENTLY OPENED ITS DOORS TO THE PUBLIC, ITS COUNTERS LOADED WITH HUNDREDS OF TOYS FOR BOYS AND GIRLS OF ALL AGES. AS INCOMES OF THE SOVIET PEOPLE RISE, GREATER SELECTIONS OF TOYS 0 MANY OF THEM IN THE LUXURY CLASS - ARE BEING MADE SO THAT EVEN THE NATION'S YOUNGEST CITIZENS CAN BENEFIT.

    THIS TOY FAIR IS LOCATED ON THE GROUND FLOOR OF AN APARTMENT BLOCK CALLED KUTUZOVSKY PROSPECT. THE WHOLE DISTRICT, ON THE OUTSKIRTS OF THE CAPITAL, WAS ONLY COMPLETED LAST YEAR. THE "TOY WORLD" IS THE SECOND IN MOSCOW - THE FIRST WAS OPENED A FEW YEARS AGO NEAR RED SQUARE.

    THE TOYS RANGE FROM DOLLS AND ANIMALS TO MECHANICAL TOYS AND TRAIN SETS. ALSO ON DISPLAY WERE A CHILD'S XYLOPHONE AND A PEDAL-ASSISTED TROTTING HORSE AND SULKY. ASSISTANTS DEMONSTRATED MANY OF THE TOYS FOR THE WIDE-EYED YOUNGSTERS AND THEIR PARENTS. MANY OF THE TOYS WERE SIMILAR TO THOSE APPEARING IN WESTERN SHOPS.

    NEW FACTORIES ARE CURRENTLY BEING BUILT TO PRODUCE MORE CHILDREN'S GOODS, AND NEW TOY SHOPS ARE OPENING IN OTHER RUSSIAN CITIES AND TOWNS. BY THE END OF THE CURRENT SEVEN-YEAR PLAN PERIOD, 105,000 NEW SHOPS WILL BE OPENED IN THE SOVIET UNION. THE RISING INCOMES ARE CREATING A GREATER DEMAND FOR CONSUMER GOODS.

    UNDER PRESENT SOVIET POLICY, THE MASS PRODUCTION OF THESE GOODS IS STEADILY INCREASING. IN THE PAST FIVE YEARS, THE VOLUME OF CONSUMER GODS PRODUCTION HAS INCREASED NEARLY ONE-AND-A-HALF TIMES.

  • Tags

  • Data

    Film ID:
    VLVA7E78BPPHRB0L37MAOJU8NRZ0J
    Media URN:
    VLVA7E78BPPHRB0L37MAOJU8NRZ0J
    Group:
    Reuters - Including Visnews
    Archive:
    Reuters
    Issue Date:
    14/03/1962
    Sound:
    Unknown
    HD Format:
    Available on request
    Stock:
    Black & White
    Duration:
    00:01:27:00
    Time in/Out:
    /
    Canister:
    N/A

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