• Short Summary

    On Wednesday, October 22nd, the doors will open at the Earls Court Exhibition Hall, London, on the world's greatest display of modern motor cars and the 1958 Motor Show will be officially under way.

  • Description

    On Wednesday, October 22nd, the doors will open at the Earls Court Exhibition Hall, London, on the world's greatest display of modern motor cars and the 1958 Motor Show will be officially under way.

    This year the show will bring together the products of some 530 exhibitors and of these more than 60 will be car manufacturers. Models from the Netherlands will be making their first appearance at Earls Court alongside the more regular exhibitors from Britain, U.S.A., Canada, France, Germany, Italy, Sweden and Czechoslovakia.

    Attendance at this year's Show is expected to equal, if not exceed, the figure of 1957, when paid attendance amounted to 483,500 in addition to nearly 16,800 overseas visitors.

    British car manufacturers, who will naturally hold the major limelight of the display, are preparing for this gigantic "shop window" at a time when the demand for their models is greater than ever before, and production is running at record levels.

    By the end of June more than a quarter of a million cars had been exported over 40,000 more than in the previous record half year in 1955, representing an all-time record value of GBP95,000,000.

    But, with the huge "Motor Show" sign going into place over the entrance to Earls Court, and the first exhibition models arriving on their stands inside the main hall, Visnews takes the dust covers off some of the models in a sneak preview of the highlights of this year's show.

    The first place that our camera team visited was the famous Austin works at Longbridge, Birmingham, currently busy producing a new car every two minutes. Here, under the auspices of the British Motor Corporation, famous models of the Austin, Riley, Wolseley, and Nash Metropolitan range are being produced.

    While three long production lines move slowly forward, the pressed and completed bodies of the new cars emerge from the underground works to travel on overhead conveyers to the correct production line. Then, and the two are joined into a complete unit. On along the line, wheels are put into position, running points greased, hub caps banged on, and, even before the car rolls off the end of the process, the engine has fired for the first time.

    Onto another test bed for wheel and steering tests, and then away to another part of this huge factor for final checking and arrangements for despatch to all parts of the United Kingdom and the world.

    Here at Longbridge can be seen the full range of Austin cars and a Visnews cameraman was able to catch a wonderful shot of the private motor range as the new models lined up in a semi-circle around the rear of the exhibition hall.

    The diversity of the range is shown the comparison of the models on show which range from the "prestige" Vanden Plas Princess on the left to the brand new Italian designed A40 saloon standing square in the centre and the amazingly popular Austin-Hesley Sprite on the extreme right. The hint of America.

  • Tags

  • Data

    Film ID:
    VLVA6KRACQTITYDHUX7KZAXVI8Y0O
    Media URN:
    VLVA6KRACQTITYDHUX7KZAXVI8Y0O
    Group:
    Reuters - Source to be Verified
    Archive:
    Reuters
    Issue Date:
    01/01/1958
    Sound:
    Unknown
    HD Format:
    Available on request
    Stock:
    Black & White
    Duration:
    00:03:02:00
    Time in/Out:
    /
    Canister:
    N/A

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