Mr. Avery Brundage, veteran Chairman of the International Olympic Committee, hit out at commercialism in?
GV press conference. Brundage speaking (2 shots)
SV Officials listen
SV Pressmen make notes.
SV Brundage addressing press. (SOUND)
Mr. Brundage was asked about the issue during the press conference.
"The employment by business concerns of competitors for advertising purposes to wear their names or their goods, is against the Olympic regulations. As for me disqualifying athletes, I do not disqualify athletes. That's done by committees appointed for that purpose. There have been scandals in skiing for many years. At the Innsbruck games we watched the competitors come down and refuse to be photographed until they held their skis alongside their faces, so that the marks would show in the sport photographs. As I said, I think the newspapers and publications have been giving manufacturers hundreds of and thousands of dollars worth of free advertising. The ski authorities promised us before the games at Grenoble to eliminate all markings on skis. The night before the competition a slip of paper was put under my door in the hotel to say that they could not do it. The explanation offered was that if the trade marks were removed it would disturb the balance of the ski, and interfere with the performance. I leave you to judge on that excuse."
Initials BB/1530 JH/AS/BB/1506
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Background: Mr. Avery Brundage, veteran Chairman of the International Olympic Committee, hit out at commercialism in sport during a Tokyo press luncheon on Tuesday (25 January). There's already a controversy brewing over the issue as the opening date for the 1972 Winter Olympics in Sapporo approaches. Mr. Brundage has implied that certain sporting figures should be disqualified from the events which begin on February 3, because they allowed themselves to be used in conjunction with commercial enterprises.