• Short Summary

    Leaders of commerce and industry are underoing a two-weeks "crash" course in marketing procedures at Abidjan on the Ivory coast.

  • Description

    Leaders of commerce and industry are underoing a two-weeks "crash" course in marketing procedures at Abidjan on the Ivory coast.

    The seminar, which began at the Abidjan High School on Monday (15 July), has the backing of United Nations development agencies.

    Delegates are attending a course of intensive training in international marketing procedures to widen their own knowledge and make them more able to meet the needs of Ivory Coast exporters.

    The seminar was opened by M. David Amuah, Operations Director of the Ivory Coast's Centre of External Commerce.

    SYNOPSIS: The Ivory Coast is examining its export marketing procedures at a two-week seminar being held in Abidjan. Leaders from commerce and industry are attending.

    The seminar was opened on Monday by Monsieur David Amuah, Operations Director of Ivory Coast's Centre of External Commerce.

    Its object is to give delegates "crash" training in international marketing in order to widen their own knowledge and be more able to meet the needs of Ivory Coast exporters. Delegates will be expected to apply the knowledge they gain to market some African products now ready for export.

    The seminar, which has the full backing of United Nations development agencies, will continue until July the 31 st.

  • Tags

  • Data

    Film ID:
    VLVA6A71999YGCKOHVMK6D0IU6LWZ
    Media URN:
    VLVA6A71999YGCKOHVMK6D0IU6LWZ
    Group:
    Reuters - Incuding Visnews
    Archive:
    Reuters
    Issue Date:
    16/07/1974
    Sound:
    Unknown
    HD Format:
    Available on request
    Stock:
    Colour
    Duration:
    00:00:48:00
    Time in/Out:
    /
    Canister:
    N/A

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