• Short Summary

    THE PRESIDENT OF THE RADIO CORPORATION OF AMERICA - RCA - MR ROBERT SARNOFF, ANNOUNCED IN LONDON TODAY (MONDAY) DETAILS OF A COLOUR TV LINK-UP BETWEEN RCA AND RADIO RENTALS LIMITED.

  • Description

    1.
    GV & SV EXT..SAVOY HOTEL (2 SHOTS)
    0.07

    2.
    SV INT..NEWS CONFERENCE
    0.14

    3.
    SV MR ROBERT SARNOFF SPEAKS SOF...
    1.47


    MR SARNOFF SAID:



    "IN PREPARATION FOR THE EARLY INTRODUCTION AND THE ANTICIPATED SWIFT GROWTH OF COLOUR T.V. IN GREAT BRITAIN, RCA AND RADIO RENTALS ARE ESTABLISHING A NEW COMPANY TO BE KNOWN AS RCA COLOUR TUBES LIMITED. IT WILL MANUFACTURE IN ENGLAND COLOUR TELEVISION PICTURE TUBES SIMILAR TO THOSE NOW BEING MADE IN QUANTITY BY RCA IN THE UNITED STATES. THESE TUBES WILL OPERATE EQUALLY WELL WITH THE COLOUR SYSTEM THAT IS TO BE EMPLOYED IN GREAT BRITAIN OR ANY THAT HAS BEEN PROPOSED FOR SERVICE IN EUROPE.



    "THIS UNDERTAKING REFLECTS OUR JOINT CONVICTION THAT COLOUR TELEVISION WILL SOON BECOME A MAJOR GROWTH INDUSTRY ON THIS SIDE OF THE ATLANTIC, AS IT ALREADY IS IN THE UNITED STATES. HAVING PIONEERED COLOUR FOR MORE THAN A DECADE IN THE AMERICAN MARKET, RCA IS PLEASED TO BE ABLE TO PLACE THE PRACTICAL TECHNOLOGY IT HAS DEVELOPED AT THE DISPOSAL OF THE NEW AND EXPANDING MARKET HERE.



    "LOOKING AHEAD TO THE DEVELOPING MARKET IN GREAT BRITAIN AND WESTERN EUROPE, OUR PROJECTIONS INDICATE A RISE IN UNIT SALES FROM APPROXIMATELY 300,000 COLOUR SETS IN 1968 TO NEARLY 1 MILLION IN 1970 AND NEARLY 2 MILLION IN 1972. BY 1975, WE ESTIMATE THAT SALES WILL REACH A TOTAL OF NEARLY 3.5 MILLION SETS IN THIS COUNTRY AND ON THE CONTINENT."




    Initials JMC/V/MGT/ES



    Script is copyright Reuters Limited. All rights reserved

    Background: THE PRESIDENT OF THE RADIO CORPORATION OF AMERICA - RCA - MR ROBERT SARNOFF, ANNOUNCED IN LONDON TODAY (MONDAY) DETAILS OF A COLOUR TV LINK-UP BETWEEN RCA AND RADIO RENTALS LIMITED.

    MR SARNOFF SAID A NEW COMPANY TO BE KNOWN AS RCA COLOUR TUBES LTD. WOULD BE ESTABLISHED IN BRITAIN TO MANUFACTURE COLOUR TELEVISION PICTURE TUBES SIMILAR TO THOSE NOW BEING MADE IN QUANTITY BY RCA IN THE UNITED STATES. A NEW PLANT WOULD BE OPENED AT SKELMERSDALE IN LANCASHIRE AND PRODUCTION WOULD START AROUND THE MIDDLE OF NEXT YEAR. MR SARNOFF ADDED THAT IT WAS ESTIMATED THAT BY 1975, SALES OF COLOUR TELEVISION SETS IN BRITAIN AND ON THE CONTINENT WOULD AMOUNT TO ABOUT THREE AND A HALF MILLION.

    AT PRESENT, THERE ARE AN ESTIMATED SEVEN MILLION COLOUR TV SETS IN USE IN THE UNITED STATES - THAT IS ABOUT TEN PER CENT OF ALL TV SETS IN USE. COLOUR TV IN BRITAIN AND THE CONTINENT IS EXPECTED TO START LATE NEXT YEAR. TWO DIFFERENT SYSTEMS WILL BE USED: THE WEST GERMAN PAL (PHASE ALTERNATING LINE), WHICH IS FAVOURED BY BRITAIN AT PRESENT, AND THE FRENCH SECAM (SEQUENTIAL AND MEMORY) THREE SYSTEM. THE SOVIET UNION AND OTHER EAST EUROPEAN COUNTRIES ARE REPORTED TO PREFER THE FRENCH SYSTEM.

    JAPAN HAS HAD A REGULAR COLOUR TV SERVICE IN OPERATION SINCE 1960.

  • Tags

  • Data

    Film ID:
    VLVA3IAZ3TTRWK7QJLCXMXAYLEV5P
    Media URN:
    VLVA3IAZ3TTRWK7QJLCXMXAYLEV5P
    Group:
    Reuters - Including Visnews
    Archive:
    Reuters
    Issue Date:
    08/08/1966
    Sound:
    Unknown
    HD Format:
    Available on request
    Stock:
    Black & White
    Duration:
    00:01:47:00
    Time in/Out:
    /
    Canister:
    N/A

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