Soundtrack is currently missing.
Titles read: "A PATHETONE SPECIAL - RICHES OF THE EARTH".
United States of America.
Various scenic shots of countryside and mountains of the American West. We then see a sequence showing the old wild west towns with pioneers arriving in wagon...
Seven year old boy Pat Rich, shows off his tap dancing skills.
Comedians Rich and Galuin (?) perform a turn - slapstick routine which is quite funny.
New hair fashions demonstrated in the Mayfair salon of Riche.
Cut hair is cleaned, woven and made into a flower shape to be used as a hair accessory.
Barbara Hutton arrives home to USA.
Very exotic hairstyles based on the film 'The Magnificent Seven', Riche styling model's hair.
Cinema trade officials arrive for luncheon at Criterion Grill Room.
Title scene for two tone hairstyles show by Riche.